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CBS SPORTS’ FINAL-ROUND COVERAGE OF PGA TOUR’S “WACHOVIA CHAMPIONSHIP” SCORES 65% RATING INCREASE
CBS Sports’ final-round coverage of the PGA TOUR’s WACHOVIA CHAMPIONSHIP with Tiger Woods winning his third PGA TOUR event this year and 57th career PGA TOUR victory on Sunday, May 6 (3:00-6:15 PM, ET) scored an overnight metered market rating/share of 3.8/9, up +65% from last year’s 2.3/5.
Saturday’s third-round coverage (3:00-6:00 PM, ET) earned an overnight metered market rating/share of 2.4/6, up +33% from last year’s 1.6/4.
